The Importance of Business Card Printing

Oftentimes, business cards is the first impression your customer has of you. It's important to always leave a powerful and professional impression with every business associate you encounter. A proper business card printing job can do just that.

Here are some Helpful tips to Effective Business Card Design:

Place a coupon or a special offer right on your business card.

Don't be afraid to use both sides of the business card. Most people ignore the backside of the card, but it's a valuable piece of advertising real estate.

Don't be too conservative with color. Full color cards are much more memorable and effective.

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Get Free Business Card Printing

Everybody likes to get things for free and save on their expenses. A great place I have found where you can get free business card printing services is online at vistaprint.com. Right now vistaprint.com is offering 250 full-color business cards for free, with 42 different design choices to choose from. All you have to pay for is shipping and processing on your order.

The cards come in 3.43" x 1.93" size on premium 80 lb. matte card paper stock. However, if you are looking for some fancier cards you have the option to upgrade your business cards for a small fee. You have the option to upgrade to a glossy finish, add foil accents, and higher quality paper. So why not save yourself some money and get some free business cards today!


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New Business Card Printing Options for Realtors

Recently, PrintsMadeEasy.com announced plans for new business card printing options for real estate agents. They are planning an early 2008 release of a new series of templates and designs for real estate business cards.

This new service will allow Realtors to have more design and printing options. It will also allow them to create their materials with the help of graphic designers, save their business card designs on a secure server, and PrintsMadeEasy.com will also guarantee the delivery dates of orders.

"It's no secret that real estate agents are some of the most active professionals at the grassroots level," PrintsMadeEasy.com CEO Brian Whiteman said. "When you spend that much time meeting prospective clients at local events, conferences and especially door-to-door, you have to be an effective marketer. The unique business cards that real estate agents design on our site have become invaluable tools in their field marketing efforts."

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Suggestions to Help With Your Business Card Printing Design

Business card printing layouts are an exercise in simple design, with only a few square inches in which to work, you have no space to waste and need to make the most of every inch.

For this reason, you should keep the text on the front of the card to a minimum: your name, your company's name, and your main email address and telephone, and, perhaps, a company or personal slogan. If you really want to have more text or information, you can always put it on the back of the card.

In this simple setting, you'll find that the basic principles of design really come to your attention. You'll want contrast between your text and its background. Examples of this contrasting would be dark text on a light background, or light text on a dark background.

Your collection of colors may be determined by your company's, but if your company's colors were already resourcefully selected, then they will probably provide a ready made contrast scheme for you.

You will want to keep related items close together, which means that the card will have 1 to 3 blocks of text: all the information together; your name and company in one block and your contact information in another, and possibly a third for a company or personal slogan.

In the restricted space, you also want to keep the design simple, by using only 1 font, or possibly 2. Whatever font you use, you need to make sure that its size is at least eight points, and up to twelve at a maximum. For graphic content, company logo or one of your personal pictures should make good choices.

These are the basic considerations for designing your card. The rest is a matter of trial and error, of adding or removing different elements, and exploring different combinations. You should try a bunch of different combinations until you find the one you like the best.

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business card printing

You will find that business card printing companies today offer much more than you would expect. Custom business card printing allows you to create your most imaginative and your most fancy business cards.

Just what are business card printing companies capable of today? And just how will you get your designs to your online printer and have them produce your business cards just the way you want?

Listed below are some of today's business card printing services available:

1. Raised Printing or Offset Thermography: is used for business cards which need an engraved appearance. Letters or certain images can be raised, creating added texture to your business cards. A special kind of powder is added to ink being printed on the paper. Afterwards, it is heated where the ink and powder gels together and hardened, giving that raised effect.

2. Foil Stamping: instead of using regular ink colors to emphasize your name or any other detail, you can use foil stamping where prominent colors of bronze, silver, nickel, copper and gold can be used. You can also opt for pearlized inks that give off a dusty yet glittery appearance.

3. Die-Cutting: involves cutting or trimming your business cards into the shape you want. You can have rounded corners if you want to or any other shape you like.

4. Embossing and Debossing: In embossing, the paper is raised for this type of special job and not the ink. Debossing, on one hand, is the reverse process and creates depressions according to assigned patterns. There are many type of embossing wherein you can emboss the paper without following the image. You can emboss patterns too. There is also multi-level emboss where the paper may be raised at different levels, among many others.

5. UV Coating: although business cards can be printed using UV coated card stock, with custom business card printing you can selectively add gloss to certain areas. By doing this you can create glossy letters on top of your business cards. You can make certain details a bit more prominent without giving it all away.

6. Colored Paper: colored paper can be hard to work with as it affects how the colors of the inks eventually appear in print. There are printing companies who specialize in this too.

Printing companies offer many more services and there are a lot of printing techniques you can use to make your business card unique and stand out. There is nobody else to rely on for your business card needs besides a business card printing expert to give you the results you desire.

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